How to write effective nonprofit emails


Many of us in the nonprofit industry rely on email to correspond with donors and prospects, whether it’s asking for a gift, reminding them about an upcoming event or thanking them for a donation. If your response and click-through rates are not where you would like them to be, it may be time to rethink your nonprofit email marketing campaign and try some new tactics.

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A Planning Guide to AFPFC & Baltimore

There’s a lot of talk surrounding the 2015 Association of Fundraising Professionals (AFP) International Fundraising Conference (AFPIC) taking place in Baltimore on March 29-31. If you’re like us, you’re in the midst of planning your conference schedule—the speakers you want to hear, the sessions you want to attend and the expo booths you want to visit—while also thinking about some of the unique Baltimore sights that you want to check out while you’re visiting. We’ve highlighted some of the must-sees at both AFPFC, as well as in the historic city that’s hosting us.

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