Our ResultsPlus team believes that the most important piece of fundraising is a solid donor relationship strategy. Michael Rosen, president of ML Innovations, Inc., backed up our belief in a recent blog post entitled, “What is the Special Ingredient that Leads to #Fundraising Success?”
Call them, beep them if you want to reach them: Engage donors on social media
As a millennial PR and communications professional, I think it’s safe to say that I love me some social media. Facebook, Twitter, Instagram, Pinterest, Snapchat, LinkedIn – I’m always plugged in. And while we can debate whether or not this is healthy another time, it’s clear that the best way to connect with me is through digital means. In the words of children’s cartoon character, Kim Possible, “Call me, beep me if you want to reach me!”