If you haven’t yet started receiving donations online, you may have a little catching up to do. In this digital day and age, so many donors – particularly younger ones – are more apt to go online to accomplish nearly everything, including making a charitable gift. And like with traditional giving methods, the easier you make the task, the more likely the donor will complete the steps that result in a successful donation to your mission.
In the olden days (egad – I can’t believe I just started a sentence that way!), we used tricks like pre-stamping the reply envelope and pre-printing the donor’s name and address on the reply device. Now, we use hyperlinks in our email appeals and text messages to make it as easy as possible for a donor to give immediately, right as the message is hitting home and the heart is feeling most vividly.
Regardless of what avenue is used to receive these digital gifts, you’ll then want to synchronize or update your database to make sure that these donors and their gifts are added to the big picture of your development effort. And for ResultsPlus, there are three ways to accomplish this:
Check out more information on importing and online gift processing in the user assistance area of ResultsPlus. And for a jump-start on making the connection between ResultsPlus and your online giving source, consider taking advantage of our extended support services for some personalized help with your data synchronization project. We’d be happy to help!