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Welcome to 2022! By now you may have set your own personal New Year’s Resolutions, but what about resolutions for your nonprofit? We did some digging to see what other nonprofit pros are prioritizing going into 2022, and here are some suggestions:
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Another difficult year is coming to a close, and even though it still feels a little bit like time is standing still, we are looking into some of the top 2022 trends to look out for in the coming year. From fundraising to tech, the nonprofit industry continues to move forward even when the world feels like it’s stopping.
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You know what this blog post means? The end of another year is near and it’s time to get your ResultsPlus CRM ready for it!
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This week, the National Philanthropic Trust revealed the findings of the 15th annual Donor-Advised Fund Report. This report analyzes donor-advised funds in the U.S., with this year’s analysis also takes into account the donor response to COVID-19. The report looks at data from 2016 to 2020 with data from 976 different charities.
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Enterprises and for-profit organizations weren’t the only ones to suffer due to the pandemic. Nonprofits also took a major hit with 75 percent of nonprofits reporting that the pandemic negatively impacted their revenue and funding, according to a survey by BDO U.S. The Nonprofit Finance Fund even discovered that 60 percent of nonprofits encountered situations during the pandemic that “seriously jeopardized their long-term financial viability.”
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So, you’re a fundraising guru. You’ve nailed the ask, segmented your donors, set up your CRM and come up with creative campaigns. You’re almost there, but the final step is measuring the actual effectiveness of your fundraising efforts and the impact of your nonprofit.
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The cloud may seem like a scary place, way up in the sky, elusive and unstable. But trust us when we say that cloud technology is not nearly as unpredictable and volatile as the cumulonimbus cloud up in the sky. In fact, the cloud is the most secure and cost-effective place to store data and information!
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In this day and age, there is no lack of crisis. With the COVID-19 pandemic still raging on, social justice issues and global catastrophes, nonprofits are kicking it into high-gear to try and support as many people as they can with their mission. One of the best ways to generate funds for your cause is through crowdfunding.
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Obviously, you need a top-notch fundraising team to solicit new donors, nurture relationships and meet your fundraising goals, but did you know that you can also enlist your website to help? Your nonprofit’s website is a key tool in your fundraising endeavors, as it is often the first place potential donors will go to learn about your mission, and where existing donors will go to see what’s new. That’s why it’s important to make sure that it’s streamlined, intuitive and contains all the info that donors need to learn about you and your mission.
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Coming back from a crisis, like the COVID-19 pandemic, means reevaluating your fundraising and operations strategies and procedures. One of these strategies that may need a fresh set of eyes is your donor communication strategy. Whether your fundraising team is back in the office or still working from home, many nonprofits have resumed their fundraising efforts. And part of those efforts include effectively and appropriately communicating with current or prospective donors.
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